Ainsley & Co.

Senior Copywriter at Ainsley & Co.

Full-time Position in Fells Point

Ainsley & Co. is looking for an experienced Senior Copywriter to join our growing team in Harbor East. The ideal candidate will have a proven track record as a copywriter, with experience delivering creative, compelling copy that connects with customers and drives action for our business and retail clients across a variety of industries.

The Senior Copywriter will review background and strategy briefs in addition to conducting their own research in order to deliver interesting, attention-grabbing headlines and supporting copy for websites, print ads, sales collateral, landing pages, and emails. They’ll develop longer form copy for e-books, press releases, whitepapers, and blog posts. They’ll also originate scripts for radio and television commercials as needed.

The Senior Copywriter will work in a fast-paced environment, working on projects for multiple clients in a wide range of industries, and must be able to quickly switch hats. They will show leadership, integrity, confidentiality, and good judgment when working with clients and other team members.

Primary Responsibilities

  • Develop creative strategies and compelling messaging that are forward-thinking and in-line with current media trends
  • Turn strategy briefs into compelling themes/messaging that connects with our clients’ customers
  • Deliver copy that clearly distinguishes our clients from their competitors in any execution
  • Work with Project Managers, Account Managers, and members of the design and development teams to bring ideas and compelling messaging to life through a variety of mediums
  • Present multiple ideas to clients and agency leadership
  • Contribute to new business pitches
  • Offer creative ideas while encouraging other team members to draw on their experiences to fuel discussion
  • Ensure copy adheres to the approved brand & messaging guidelines to maintain positive corporate identity.
  • Show integrity, confidentiality and good judgment when working with clients

Skills Required

  • Strong organizational skills that reflect an ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail
  • A confident approach to creativity that is also persuasive
  • Strong familiarity with digital media strategies as it relates to design, copy and web best practices and guidelines
  • The ability to build relationships with clients, team members, and external partners
  • Demonstrated ability to achieve high-performance goals and meet deadlines in a fast-paced environment
  • Strong project management communication skills, both oral and in writing
  • The ability to translate marketing objectives into clear creative messaging
  • Application of best practices within copy related to digital media and implementation of SEO strategies

What You Can Expect

  • We are hardworking, open, honest, and kind. We support each other and our clients, and only work with clients and team members that share our values
  • Company-issued laptop (Mac or PC based on preference)
  • An enthusiastic team to help you grow
  • A company that is growing quickly with opportunity for advancement
  • Employer-sponsored health insurance plan
  • Retirement plan options with company match
  • Flexible work environment
  • Fun, open office environment in Baltimore’s Harbor East neighborhood